For over 20 years, Team Créatif and Bonduelle have been spreading the power of plant-based food! Today, we are proud to launch the redesign of the packaging identity for Bonduelle’s “Salad and Traiteur” range. A transformation that celebrates plant-based food in all its various forms.
Bonduelle Group, looking to the future
An identity that releases the joy of organic food
The new identity embodies Bonduelle’s mission: to make every meal a more delicious, natural and tasty experience. The entire redesign of the Bonduelle Salad and Traiteur range has been designed to reflect the freshness and generosity of the products, while highlighting their naturalness.
Would you like to discover the new retail identity ? Click here to find out more.
It features a smile that echoes the Bonduelle solar arch. Illustrating the pleasure of a delicious plant-based diet, it is supported by bright, cheerful colours, celebrating all the different tastes offered by nature and Bonduelle.
Want to know more about the B!Pact programme ? Click here to find out more.
