Riding with Panzani to celebrate their official partnership with the Tour de France!
A strong anchor in the French culinary heritage.
A tribute to the brand’s roots.
An iconic limited edition highlighting the colors of the France flag.
A committed design that underlines Panzani’s long-term commitment to the French wheat industry.
Our collaboration with Panzani was renewed after the successful evolution of the new retail identity for France’s favorite pasta and the group’s corporate identity.
A creative adventure led by What’s Next Partners and L’Uzyne.
